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Selection of case studies
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From gastronomy to financial services, through to luxury goods: We advise companies and support brands from a diversity of industries. A selection of our case studies is presented in the following.

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RAUSCH – Real Beauty at the Point of Sale

In order to deliver on the brand promise at the POS, the prominence of the RAUSCH logo on products was subtly optimised and the content hierarchy on the labels was carefully revised. The goal: to suggest certain associations to customers at the decisive moment, prompting them to make a purchase.

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A fresh look for Migros gastronomy

Through a complete design refresh of the Migros gastronomy brands, the new look is clear, precise, consistent and thus easy and quick to understand. The modern communication strengthens the brand whilst positively reflecting back onto the umbrella brand.

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Chair Airlines – Switzerland’s Youngest Air Carrier

Arising from former carrier Germania Flug AG, Chair Airlines is the new, fresh Swiss airline for attractively-priced city trips and holiday flights. We have developed the entire new brand identity and appearance from fleet design across to image communication.

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WALO – The Courage to Create Something New

Long-standing Swiss construction company WALO has given us the mandate to develop a consistent corporate brand strategy and implement the corresponding rebranding.

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Melanie JeanRichard – Imagination in bloom

An exceptional art project inspires and complements our new image for Bern-based florist Melanie JeanRichard. Twenty-eight artists that we have curated create floral designs, each in their own unique style.

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Digicomp

With a new full-fledged branding, that includes service design and innovative product solutions, we accompanied the Swiss business training expert into the digital future.

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Latest Creations

Brasserie Süd and The Counter – Culinary journeys

Brasserie Süd and The Counter – Culinary journeys

Beldona – effortlessly feminine

Beldona – effortlessly feminine

Sprüngli: Christmas campaign 2023

Sprüngli: Christmas campaign 2023

Sanitas Health Forecast 2022 – This is Your Energy

Sanitas Health Forecast 2022 – This is Your Energy

Find more updates on our clients and creations on the latest creation page.

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We select our employees with care, preferring to work with people who are open to being inspired, become involved, and have an ability to listen attentively.

The Brander − Creators of Brands

After «The Brander - Creators of Brands» and «The Brander - Food Edition» the third edition of selected reports in the form of an elaborately designed coffee table books is ready.

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